Recruitment & Selection Process of Top of Mind

Abstract

A comprehensive report on the recruitment and selection process of Top of Mind Advertising agency, one of the leading advertising agencies in Bangladesh. The research looks at each phase from identification of the vacancy to the eventual approval and examines how well and what obstacles HR faced when it came to attracting, screening, and choosing for talent. The main report purpose is to measure how efficient and effective Top of Mind's recruitment has been, and the secondary objective is problem resolution in improving. Top of Mind follow a systematic hiring process with clear stages including posting jobs, viewing applications, shortlisting, screening, interviews to reference checking. The company uses an assorted blend of recruitment channels like internal job postings, employee referrals, job portals, and social media which leads to a varied pool of potential candidates. The whole process is very manual however, which can make the experience inefficient especially in how long it may take to review applications and pair candidates with open roles. The report emphasizes a number of gremlins in the current works, such as the sheer quantity for some vacancies trying to fill niche roles not suited to mainstream advertising eggers and the fact that escalating time pressures can make these dollar decisions just too hasty. It also found other areas of promise in the interview process and a need for more sophisticated recruitment practice. Efforts include suggestions for simplifying the hiring process by using innovative techniques, strengthening future leader development, further engraving bridging duty to permanent programs and reducing the risk of unconscious bias with objective assessments. Solving these problems will help Top of Mind to fine-tune its recruitment and selection process, shorten time-to-hire, and ensure the highest quality hires going forward. Top of Mind has an excellent foundation upon which to improve its recruitment and selection practices, this will help the agency as a whole remain robust in terms of staffing resources and therefore, guarantee a brighter long-term future amid fierce competition for key talent.